Promethean, An EdTech innovator unveils powerful new brand identity

In anticipation of its 25th anniversary next year, Promethean, a renowned worldwide edtech firm, released a transformative new brand identity. The redesigned brand story and mission, as well as the more modern design and feel, are intended to provide a renewed emphasis on the company's breakthrough role in transforming the education technology landscape.

"Let's do something brilliant," the new tagline, reflects Promethean's belief that everyone is capable of brilliance when equipped with tools that allow innovative ideas to come to life. The organisation is committed to offering these resources, which include cutting-edge interactive displays, robust lesson delivery software, comprehensive professional development, and exceptional customer support.

"For more than 20 years as an industry leader, Promethean's aim has always been to transform the way the world learns and collaborates," stated Cheryl Miller, Promethean's Chief Marketing Officer. "The launch of our new corporate rebrand ensures our mission in the focus as we collaborate with our valued customers and partners to ignite passion and breakthroughs in the classroom, office, and beyond. Now let's do something brilliant together."

Along with the revamped brand identity comes a redesigned website that will improve the user experience for both existing and prospective customers. Visitors will find it easier to find product information and access the entire scope of Promethean's end-to-end services and support with the more streamlined site. The bold, striking new design and feel of the site better expresses the passion of Promethean's employees, partners, and customers.

"Promethean is an ideal partner for a school district trying to scale and harmonize gold standard technology across their school system," stated Rosanna Mucetti, Ed.D., Superintendent of Napa Valley Unified School District. "That has been both my professional and personal experience with them. I believe people are paying attention and learning about your technological vision. Promethean assisted us in closing the digital divide because, with Promethean in every room and programme, we were able to eliminate disparities in our system. I'm really proud of it, and I believe Promethean, as a partner, should be as well."

About Promethean

With over two decades of experience helping people learn and grow together, Promethean is a true partner for educators and entrepreneurs. We believe that collaborative discovery is vital to the learning process. Our award-winning interactive displays and course delivery solutions convert learning and workspaces into creative, connected spaces that inspire communal success. Promethean is a member of the NetDragon Websoft Holdings Limited (HKSE: 0777) group of enterprises, with headquarters in Seattle, WA and offices across the world. Visit us at PrometheanWorld.com