Tips for Optimizing Your Social Media Profile for the Job Market

Tips for Optimizing Your Social Media Profile for the Job Market

Most of us are already using social media in our personal lives. You could even say we’ve come to rely on it as a primary method of communication for keeping us in touch with a broader network of friends, family, and acquaintances that would be possible without it.

Potential social media help you land the job of your dreams or at least one that will move you out of your current career rut. It’s estimated that 92 percent of recruiters turn to social media to discover new talent. Here are some tips from which you can get a job from your social media account.

Your social media is the first thing that pops-up when someone searches for you on Google. Your social media accounts are your personal brand, therefore, updating your profile regularly is the most important thing to do so that one can know where you stand and what you have achieved  It’s important to stay active on all social media sites, updating your profile links, education, skills and the groups that you are a part of, all contribute to a favorable or unfavorable social media image. So, be careful who you follow, the groups you join, trends you become a part of, and the posts you like. Apart from that, keep your social media presence precise and controlled. 

Social Media also helps you to show the potential to speak directly to your skills and talents in an increasingly social marketplace. The majority of organizations today need smart strategies for social engagement. Using appropriate links embedded to your profile, and updating portfolio or website that you have worked on, and also the voluntary groups that you have or work with is going to boost your profile. You can also write about your hobbies and interests in your social media profile which can give the recruiter an idea about the kind of person you are. 

When it comes to the content you’re posting yourself, it’s essential to think before you publish. Whatever your strategy, it’s important to couple it with a proactive posting that can help you show off the superstar candidate you indeed are. Try to be vigilant and smart about what you post when writing political posts. Your social media content directly represents your interests and inclinations. One has to be very careful with their words when writing on social media. 

For local businesses, your exact location and hours are crucial bits of information to earn you more foot traffic. Make sure this information is accurate and consistent across the web.

Try to be real on your social media account instead of writing fake professions. This can harm you as people will think that you know so many things, but in reality, you don’t know anything. For instance, if you live in Karachi, then don't write your hometown is in California. This can instantly upset your recruiter and your application can go out of the window right away.   

Social media is full of high-profile groups that can connect you with the like-minded job seeker. Make sure you’re primarily participating in groups that relate to your actual or targeted job. These groups can also help you to find employment through different sources and people.